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Asetek Partners with ASUS ROG to Unveil Exclusive 20th Anniversary Limited-Edition Liquid Cooler Powered by Next-Gen Emma [Gen10] V3Rx Tech

TAIPEI, Taiwan – June 2, 2026 — Asetek, the pioneer of premium liquid cooling solutions for gaming PCs and workstations, today announced a landmark collaboration with ASUS Republic of Gamers (ROG) to introduce the ASUS ROG Ryujin 360 Edition 20. Engineered to celebrate two decades of ROG’s gaming dominance, this ultra-premium, integrated hardware bundle features the global debut of Asetek’s highly anticipated, next-generation Emma [Gen10] V3Rx pump architecture. 

As a true collector’s item crafted for elite hardware enthusiasts, this milestone cooling system will be exclusively bundled with the motherboard, ROG Crosshair X870E Edition 20, and available in strictly limited quantities global-wide. It represents the absolute pinnacle of current thermal engineering, setting new industry standards for both cooling capacity and acoustic perfection. 

“Partnering with Asetek for our 20th anniversary was a natural choice, as their decades of liquid cooling expertise perfectly aligns with ROG’s absolute commitment to pushing the absolute boundaries of gaming performance.” said Andrew Wu, Product Director of ASUS ROG Motherboard & AIO Cooler. 

Maximized CPU Hotspot Contact: Redefining AIO Thermal Architecture 

Traditional All-in-One (AIO) designs have long been mechanically constrained, forcing the pump to be positioned only near the CPU hotspot—inherently limiting further performance gains. Breaking through this ceiling, Asetek and ASUS ROG have co-engineered a revolutionary architecture. 

The cooler features a massive 132 x 155mm oversized copper block with an embedded high-performance cold plate, crafted from 99.95% high-purity copper to simultaneously cover both the CPU and crucial VRM components. By shifting the pump and cold plate offset by 8mm from the CPU center, the system aligns directly with the primary CPU hotspots (CCDs), delivering up to 2.7°C lower CPU temperatures at typical TDP compared to the previous generation. 

Furthermore, this premium cooling system is tailored and fully optimized for next-gen flagship processors, specifically the AMD Ryzen 9 9950X3D: 

  • Convex Cold Plate Design: Meticulously contoured to ensure maximized, high-pressure surface contact. 
  • Perfect Compliance: Engineered to meet strict AMD clamp force specifications. 
  • High-Density Micro-Fins: Optimized transient heat transfer via advanced internal flow channels. 
  • Heavy-Duty Radiator: Paired with a 40mm thick, 20 FPI non-louvered radiator, thermal resistance is minimized across the entire dissipation path from source to exhaust. 

Best-in-Class Balance of Performance and Perceived Acoustics 

Raw power means nothing without control. Driven by the Emma [Gen10] V3Rx technology, the pump unit of the ROG 20th Anniversary Edition—measured without an LCD screen installed—operates at an astonishingly quiet 25 dB(A) at full speed (3,600 RPM) at a 25cm measuring distance (equivalent to approximately 13 dB(A) at 1m under ideal acoustic conditions). 

Rather than focusing solely on decibel levels, Asetek engineered this generation for superior perceived acoustics. Compared to the previous generation, the 4 dB(A) reduction yields a massive real-world audio upgrade: 

  • 60% Lower Sound Energy: Drastically minimizes energy translated into physical chassis vibration. 
  • 40% Reduction in Perceived Loudness: Noticeably quieter to the human ear. 
  • 50% Reduction in Tonal Component: Eliminates annoying high-frequency hums. 

These acoustic leaps are achieved through key premium enhancements: a specialized 7-blade impeller design that induces radial force asymmetry to break resonance; fine-tuned impeller-to-housing clearance to eliminate impact noise; an optimized injection molding gate to prevent fluid turbulence; and an integrated stator housing structure that suppresses vibration transmission at the source. 

Sustained Performance and Uncompromised Reliability 

Achieving peak thermal performance for a year is easy—maintaining it for years is where true engineering shines. The Emma [Gen10] V3Rx architecture boasts an exceptional 50,000-hour lifespan based on demanding real-world usage scenarios. 

Asetek treats reliability as a direct extension of performance. Built with a proprietary low-evaporation coolant formulation and high-durability critical components, the cooler guarantees premium cooling capability from Day 1 through years of heavy workloads. The non-toxic, anti-bacterial, anti-corrosive, and anti-freeze fluid ensures absolute system stability, meeting or exceeding rigorous safety and environmental standards including RoHS, REACH, California Prop 65, Halogen-Free, and IEC/UL 62368-1. 

For more details on global availability and regional pricing of the ASUS ROG Edition 20 AIO and motherboard set, please contact authorized ASUS ROG retail channels and distribution partners. 

 

About ASUS ROG 

A global leader in gaming innovation and premium hardware, Republic of Gamers (ROG) is a sub-brand of ASUS dedicated to creating the world’s best gaming solutions for next-level immersive experiences. Founded in 2006, ROG established its innovative position as the ultimate choice for hardcore gamers and overclocking enthusiasts, pioneering industry-defining motherboards, graphics cards, and laptops. In 2018, ROG expanded its offering of lifestyle gaming hardware with the introduction of its line of gaming smartphones and cutting-edge peripherals, redefining mobile and cross-platform play. ROG actively supports the global esports community through major tournament partnerships and team sponsorships. ROG is headquartered in Taiwan and delivers its award-winning gear to gamers worldwide. rog.asus.com 

 

About Asetek
Founded in 2000, Asetek is a global leader in liquid cooling solutions for gaming PCs, professional workstations, and AI/Data Center applications, as well as high-performance sim racing equipment for PCs and gaming consoles. Headquartered in Denmark, Asetek maintains global operations with regional offices and facilities in Denmark, Taiwan, China, and the United States, dedicated to delivering industry-leading thermal efficiency and premium racing experiences worldwide.
www.asetek.com 

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